Clearly Brand Video: How to Order Glasses Online
Clearly is an internationally recognized online and in store glasses and contact lense retailer. We work as their video agency developing concepts, strategy and original content.
Project Overview:
This video along with additional assets we created, was part of a promotional campaign to showcase how easy it is for customers to buy glasses online. We wanted to create a video that was simple, witty, and would showcase the Clearly brand. The video was filmed over the course of half a day in a studio in Vancouver. Our team managed all elements of production and post production to bring this video to life. The video has received over 3,000,000 views and has performed extremely well for converting clients from a video viewer into a glasses purchase.
Video Success and Metrics
Clearly has re-used this piece of content for several years. It performed so well through online channels that they also began running it on TV as a commercial to showcase the Clearly brand. The video has high viewer watch time and has done extremely well converting viewers to visit the Clearly website. We are proud of the look and feel of how the video came together and are very pleased it has given Clearly a very positive return on investment.
- Concept Development and Planning: Collaborated with Corix to shape a narrative that captures their core message and vision for the future.
- Cinematic Visuals: High-quality b-roll, FPV drone footage, and interviews that showcase Corix’s energy systems and community infrastructure projects.
- Storytelling with Purpose: Every shot and soundbite was crafted to communicate Corix’s dedication to collaboration, innovation, and sustainable development.
- End-to-End Production: Our team handled all aspects of production, from coordinating interviews to capturing dynamic footage with drones, and finalizing edits that brought the story to life.